Webinar en directo: Secretos para construir una exitosa rueda de crecimiento B2B2C
Reserve ya su plaza

Strategic Compensation

Strategic compensation refers to the deliberate and thoughtful approach taken by organizations to design and administer compensation packages in alignment with their overall business objectives and goals.

It goes beyond simply offering competitive salaries to employees and encompasses a comprehensive framework that includes various components aimed at attracting, retaining, and motivating talent while also driving organizational success.

¿Qué es la compensación estratégica?

Strategic compensation refers to the deliberate and planned approach taken by organizations to design and implement compensation systems that align with their overall business objectives and goals. It involves considering various factors such as market conditions, organizational culture, employee performance, and retention goals to create a compensation structure that incentivizes desired behaviors and outcomes.

Aumente el rendimiento de las ventas en un 94% con nuestro software de gestión de comisiones gamificado  

¿Qué es la estrategia de compensación?

Compensation strategy refers to the overarching plan or framework that guides an organization's approach to compensating its employees. It outlines how the organization will use compensation as a tool to attract, retain, and motivate talent while achieving its broader business objectives.

¿Cuáles son los tres principales tipos de estrategias de compensación?

Los tres tipos principales de estrategias de compensación son:

  • Market-based compensation: This strategy involves setting compensation levels based on market benchmarks and industry standards to remain competitive in attracting and retaining talent.
  • Performance-based compensation: This strategy ties compensation directly to individual or organizational performance, incentivizing employees to achieve specific goals and objectives.
  • Equity-based compensation: This strategy involves offering employees ownership stakes in the company through stock options, profit-sharing, or other equity-based incentives to align their interests with those of the organization.

What is the strategic compensation perspective?

The strategic compensation perspective emphasizes the importance of aligning compensation practices with the overall strategic objectives of the organization. It views compensation not just as a cost to be managed but as an investment in human capital that can drive organizational performance and success. This perspective considers factors such as market competitiveness, employee motivation, and organizational culture to design compensation systems that support the achievement of business goals.

Which is an example of the compensation strategy?

An example of a compensation strategy could be a company deciding to offer higher-than-average salaries and performance-based bonuses to attract top talent in a competitive industry where skilled professionals are in high demand.

How to build a strategic compensation system?

Building a strategic compensation system involves several key steps:

  • Conducting a thorough analysis of the organization's goals, culture, and competitive positioning in the market.
  • Identifying the key roles and positions within the organization and determining their value and importance.
  • Researching industry standards and benchmarks for compensation to ensure competitiveness.
  • Designing a compensation structure that includes base pay, incentives, bonuses, and benefits tailored to attract, retain, and motivate employees.
  • Implementing performance management systems that link compensation to individual and organizational performance.
  • Regularly evaluating and adjusting the compensation system based on feedback, market changes, and organizational needs.

Encuestas sobre el pulso de los empleados:

Se trata de encuestas breves que pueden enviarse con frecuencia para comprobar rápidamente lo que piensan sus empleados sobre un tema. La encuesta consta de menos preguntas (no más de 10) para obtener la información rápidamente. Pueden administrarse a intervalos regulares (mensual/semanal/trimestral).

Reuniones individuales:

Celebrar reuniones periódicas de una hora de duración para mantener una charla informal con cada miembro del equipo es una forma excelente de hacerse una idea real de lo que les pasa. Al tratarse de una conversación segura y privada, te ayuda a obtener mejores detalles sobre un asunto.

eNPS:

eNPS (employee Net Promoter score) es una de las formas más sencillas y eficaces de evaluar la opinión de sus empleados sobre su empresa. Incluye una pregunta intrigante que mide la lealtad. Un ejemplo de preguntas de eNPS son ¿Qué probabilidades hay de que recomiende nuestra empresa a otras personas? Los empleados responden a la encuesta eNPS en una escala del 1 al 10, donde 10 significa que es "muy probable" que recomienden la empresa y 1 significa que es "muy improbable" que la recomienden.

En función de las respuestas, los empleados pueden clasificarse en tres categorías diferentes:

  • Promotores
    Empleados que han respondido positivamente o están de acuerdo.
  • Detractores
    Empleados que han reaccionado negativamente o no están de acuerdo.
  • Pasivos
    Empleados que se han mantenido neutrales con sus respuestas.

How to design a strategic compensation framework?

To design a strategic compensation framework, you need to understand the:

1. Components of strategic compensation

  • Base pay: Base pay forms the foundation of an employee's compensation package and typically includes the fixed salary or wages paid for performing the duties outlined in their job description. It serves as a crucial component in attracting and retaining talent while also providing a sense of financial security to employees.
  • Incentives and bonuses: Incentives and bonuses are additional forms of compensation that are tied to performance, productivity, or achievement of specific goals. These can include performance-based bonuses, sales commissions, profit-sharing schemes, or other monetary rewards designed to motivate employees and drive desired outcomes.
  • Benefits and perks: Benefits and perks encompass non-wage compensations provided to employees, such as healthcare coverage, retirement plans, paid time off, flexible work arrangements, wellness programs, and other fringe benefits. These offerings contribute to employee satisfaction, well-being, and work-life balance, ultimately enhancing employee retention and engagement.
  • Non-monetary rewards: Non-monetary rewards include recognition programs, career development opportunities, mentorship initiatives, employee appreciation events, and other forms of acknowledgment and appreciation for employee contributions. These rewards play a crucial role in fostering a positive work culture, boosting morale, and reinforcing desired behaviors and performance.

2. Designing a strategic compensation plan

  • Aligning with organizational goals: A strategic compensation plan must align closely with the overall goals and objectives of the organization. This involves understanding the organization's mission, vision, and strategic priorities and designing compensation strategies that support these goals, such as rewarding behaviors that drive innovation, customer satisfaction, or operational excellence.
  • Balancing internal equity and external competitiveness: It is essential to strike a balance between internal equity, ensuring fairness and consistency in compensation across roles and levels within the organization, and external competitiveness, benchmarking salaries and benefits against industry standards and competitors to attract and retain top talent.
  • Flexibility and adaptability: A strategic compensation plan should be flexible and adaptable to accommodate changes in the business environment, market conditions, and workforce dynamics. This may involve regularly reviewing and adjusting compensation structures, policies, and practices to remain competitive and responsive to evolving employee needs and preferences.
  • Legal and regulatory considerations: Compliance with legal and regulatory requirements related to compensation, including wage and hour laws, equal pay regulations, tax implications, and other relevant statutes, is paramount. Organizations must ensure that their compensation practices adhere to all applicable laws and regulations to mitigate legal risks and maintain ethical standards.

Blogs similares

Enlaces rápidos

Tarjetas regalo
Glosarios